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Direct Mail Marketing Influence on Tobacco Use Disorder

N/A

Recruiting

Led By Kelvin C Choi, Ph.D.

Research Sponsored by National Institute on Minority Health and Health Disparities (NIMHD)

Eligibility Criteria Checklist

Specific guidelines that determine who can or cannot participate in a clinical trial

Must have

Be between 18 and 65 years old

Must not have

Eye conditions that restrict ability to track an object with their eyes

Timeline

Screening 3 weeks

Treatment Varies

Follow Up 1 day

Awards & highlights

No Placebo-Only Group

Summary

This trial is studying the effects of cigarette direct mail marketing on beliefs and responses in young smokers.

Who is the study for?

This trial is for young adult smokers aged 18 to 29, who smoke daily and have smoked over 100 cigarettes in their lifetime. Participants should be generally healthy, able to understand English, and either have a high socioeconomic status (enrolled in or graduated from college) or low socioeconomic status (no four-year degree, born in the US, income under $50k).

What is being tested?

The study aims to understand how cigarette direct mail marketing affects smoking behaviors among young adults of varying socioeconomic statuses. It involves exposure to different types of smoking advertisements and observing participants' responses.

What are the potential side effects?

There are no direct side effects from the interventions as this study does not involve medication or medical procedures. However, participants will be exposed to smoking-related images which could potentially influence their smoking behavior.

Eligibility Criteria

Exclusion Criteria

You may be eligible for the trial if you check “No” for criteria below:

Select...

I have an eye condition that makes it hard for me to follow objects with my eyes.

Timeline

Screening ~ 3 weeks3 visits

Treatment ~ Varies

Follow Up ~ 1 day

Screening ~ 3 weeks

Treatment ~ Varies

Follow Up ~1 day

This trial's timeline: 3 weeks for screening, Varies for treatment, and 1 day for reporting.

Treatment Details

Study Objectives

Study objectives can provide a clearer picture of what you can expect from a treatment.

Primary study objectives

To collect pilot data to examine the variability in beliefs, affective responses, and arousal between young adult smokers of high and low socioeconomic status.

Smoke

Secondary study objectives

To select cigarette direct mail marketing materials that are perceived to be similar in their persuasiveness for Part 2 of the study.